Wevents B2B Industries | Global Audience Generation

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B2B Audiences

Markets & Verticals
Supply Chain, IT, IoT, Pharma, Automotive or 200+ industries
Campaigns
100% registrations delivery guarantee per campaign & satisfaction
Data
Outreach research per campaign, in house & partner data access

What we do?

Wevents is a specialist in lead generation and audience creation, providing direct connection among buyers and sellers, where each client is offered an opportunity to engage an exclusive industry audience based on their unique selling points. Our focus is to ensure industry users access expert educational content. While every campaign is prepared based on matching solutions to audience business needs, Wevents offers an end to end service line from design and launch to promotion and audience registration. We work through a range of data banks and contact lists including outreach research per campaign, re-marketer lists, publisher data banks and newsletter contacts. Wevents processes engage a wide range of traditional and novel techniques to generate an exact audience match.

Wevents Benefits

Wevents campaigns offers extensive value, benefits and features based on:

  • Saving costs, time and effort when generating and mass educating your audience and commanding 100% of their attention
  • Guaranteed audiences means blocking and eliminating your competitors from engaging your audience
  • Reclaim hundreds of hours through mass educating an exclusive audience
  • Instant and direct industry registrations for your campaign

Unique Recognition

Wevents engages each client as a unique brand. Each B2B campaign is designed and executed differently through:

  • Understanding your core unique capacities and capabilities
  • Identification of your core audience such as industry, job titles and location
  • A rating process of how your story or solution, case study and service line can aid your intended industry audience
  • To evaluate and map your objective and match industry keywords to the campaign

All-in-One B2B Audience
Generation Solution

An end-to-end solution encompassing design, promotion and audience generation

  • 1-2-1 introductions
  • Exclusive audience engagement
  • Any vertical anywhere

How does it work?

A Consultative Process
Understanding your story and brand USP
Exclusive Agreement
Block and eliminate competitors engaging your audience
Mass Education
Mass educate unique and exclusive audiences

A B2B Step by Step Process

Wevents works through a consultative process, a step by step approach where the primary focus is to gain a concise understanding of your unique capacities, and to create a clear road map of how your solutions can aid the intended audience. Essentially a map of your solution in relation to the niche you are attempting to engage. Including solution key features, industry trends, regulation, and keywords to ascertain what would be the key to capturing audience interest.

Topic generation is a multi-layered process, the initial focus is to understand your objective, for instance are you entering a new market, launching a new solution or perhaps live audiences are part of your route to market strategy. The emphasis is to evaluate and understand your exact requirement in order to align your USP to the audience. This includes title and abstract or bullet point generation as part of the overall agreement to mass educate the customer base.

The design of your event landing page is developed based on your logo and brand colors, unless your instructions are instructed otherwise. This includes submission of presenter and company details including digital assets such as service or solution images or articles. Once we have narrowed your audience industry, job titles and location or regions, data preparation is engaged. And A/B test of launch design and data potential to initiate the process.

A complete campaign cycle is typically 8 to 16 weeks, while typically over 50% of your audience is generated within the last 4 weeks. It is exceptionally prudent to launch as early as possible in order to reach a greater audience numbers. Once you’ve delivered your presentation, the campaign remains listed for 3 to 12 months pending on agreed package, the recorded version will continue to generate registration.

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Wevents Industries

HR & Recruiting

Data however is not unique to KPI; it is central to all aspect of Human Resources (HR).  We view the years leading to 2030 though a data driven recruiting, employer branding, sustainability, DEI (Diversity, Equity & Inclusion) and applied artificial intelligence (AI) spectrum.   That is a unique view of both human touch and to truly understand data concerning employees and potential recruitment audiences.

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Outsourcing & Shared Services

At the centre of this transformation is the outsourcing industry, where it holds top talent to both initiate and maintain transformation.  As industry and nations experience digital disruption, we view the outsourcing industry with a steep incline of profitability moving toward 2030.  Specifically, flexibility, far or near shoring, blockchain, increased demand and business process outsourcing (BPO) are the key trends across the decade.

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Food & Beverage

Decarbonisation and reduced emission are perceived as fundamental to sustainability within the food and beverage industry.  There is a general consensus that the impact on the environment ought to be soften if we are to engaged in continued food and beverage production. 

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Manufacturing

Traceability is creating greater transparency by reclaiming internal equipment data from original equipment manufacturers (OEMs). While IIoT is offering major value to the sector through monitoring production, applied AI, diagnostic, predictive or enterprise resource planning (ERP) among other key features. This foundation aids manufacturers with offering Product as a Service, through collection of data from sold products.

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Automotive

Wevents predicts a highly competitive landscape as we move across the decade where technology and consumer comfort play a major role in winning. Forcing original equipment manufacturers (OEMs) to either share or partner up to ensure a unique value proposition. Solution providers from warehousing, to spare parts and IoT/IIoT will engage to create a highly technology driven landscape in order to cater for connectivity, autonomous driving, electrification and diversification of mobility.

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Finance & Banking

Smart phones and wearables offer greater access choice through the buy now and play later (BNPL) strategy where financial and banking social inclusion offers a line of credit to potential customers.  As we move toward 2030 a digital only process will emerge across several financial segments such as cryptocurrencies, digital assets or currencies among others.  Perhaps seen as the precursor toward the central digital currency.

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Healthcare & Life Sciences

The advancement in cloud, edge computing, quantum computing as well as material sciences will impact drug discovery, sustainability, clinical trials, process analytics, supply chain or medical device invention.  A computational power is being harnessed that is far above what we have experienced across generations.  Collaborations among academics, patient groups and industry too will progress more toward addressing imperative areas of medicine such as precision and gene therapies.

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Technology Soft & Hardware

Technology is moving at an unprecedent pace and by 2030 we estimate that several key advancements will offer developments far ahead of anything experienced by human kind across the past 100 years.  Theses include quantum computing, cloud and edge computing, fifth-generation 5G, combinational power of technology and innovation in materials sciences and bio-revolution.

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IoT & IIoT

By 2030 IoT economic value for the developed world will account to over 50 percent of global total, while China moves to become a global IoT force.  The Chinese competitive edge includes both manufacturing of hardware and integration with locally produced software.  IoT is now perceived as the fundamental core enabler of digital transformation and sustainability for both the private and public sector. While sensors cover full spectrum that includes visual, acoustic, temperature, shocks to UV light detection as well as anything in between. 

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IT & IS

The IT sector is moving at an immersive speed this includes custom Information Technology (IT) or Information Systems (IS), industry specific solutions in clean tech or FinTech, AI, immersive reality technologies and cybersecurity.  The current trend is to ensure software development enable faster customer facing features and reduce time-to-market; where the architectures are heavily focused on secure data sharing.  The overall focus across the sector is combinational, that is to combine connectivity, intelligence, autonomy and mobility.  

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Energy

new combinations of partnerships among national oil companies (NOCs) and international oil companies (IOCs) are changing both mechanisms to deal with demand and mitigating global or regional uncertainties.  It is possible to see an undercurrent movement toward deployment of integrated strategic production and information technologies to ensure success across several frontiers.  This includes enterprise risk management, performance management, operational excellence, adaptive business models and people management. 

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Supply Chain

As the decade begun the supply chain sector found itself in highly unchartered waters, where organisational leadership offers authorisation to engage real change.  We predict this trend of top-down approval to continue subject to new technologies such as IoT and IIoT, Web 3 and Applied AI fuelled by the paradigm shift brought about through quantum computing on hand.  While a major reshaping of the sector is taking place through elasticity, responsiveness and sustainability from within the chain. 

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Packaging

The packaging industry has experienced an extensive level of change across the past half a decade, and the trends are likely to continue up to 2030.  These include cost of packaging and supply chain impact, brand packaging, sustainability, digitalisation and rising costs.  The impact from supply is subject to a disruption in raw materials and consequently a disturbance in packaging solutions and an increase in basic packaging costs.  The cost of packaging is by far the most important trend that is likely to continue into 2030.

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Retail

Innovation and technologies such as immersive commerce and Web 3 will make an important impact to both accessibility and enhancement of the shopping experience. The immersive experience includes both in market technologies such as QR codes, interactive displays and novel tools such as augmented reality.

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Cost Per Lead

Exclusive Audience Creation

Wevents offers guaranteed tailored audiences based on cost per lead (CPL), while average cost per lead is €80 to €200. Our pricing structure range is €75 to €25, and work with every client through unique campaigns subject to their audience industry, job titles and location. A CPL in essence is the budget divided into the number of registered leads, data preparation per client is developed through an outreach research per campaign, re-marketer lists and publisher partner data lists and newsletter contact lists. And work with each client through a standard exclusive agreement. Wevents offers audience creation in several popular specialist industries including IoT, manufacturing, healthcare & life sciences, energy and automotive among others. Or tailor and develop any niche segment based on your instruction.

Call Me Back

Call Me Back

Campaign & Data

Campaign is the process of generating your B2B audience, and data refers to the source of where the audience is begin engaged to register for your event. Each campaign follows a twofold sequential process that is focused on first; identify target audience based on industry, job titles, company wish lists, departments and locations. And secondly your landing page content creation through title, abstract or bullet points as well as industry keywords. Once we finalize tests on design and lists, the campaign is launched to generate the audience. Data per campaign is propagated through an outreach data research per campaign, inclusion of re-marketer lists and partner publisher data and newsletter contact lists. The overall audience creation is end-to-end; encompassing all aspects of event landing page design, to promotion and audience generation. Apart from submission of digital assets and required information, a client’s role is mostly oversight and control.

Wevents Data Per Campaign

Outreach Research
Outreach data research per campaign to develop data subject to industry, job titles and location
Internal & External Data
A variety of tools are utilized including cookie re-marketing, publisher program data and newsletters contacts to guarantee audience generation
Traditional Prospecting
In addition to novel audience crafts we utilize traditional techniques such as telephone marketing or mass emails

Client FAQ

Our price is based on cost per lead, while in 2023 the average digital B2B qualified lead on average cost €80 to €200 per lead.  Our pricing range is from €75 to €25 (CPL) per lead. Where you are offered guarantee of delivery and partial rebate to alleviate financial risk, offer assurance of audience quality, and you may repeat your campaign as many times subject to your satisfaction. 

  • Average CPL: €75 to €25 per lead.
  • Risk & audience quality: offering you a guarantee of delivery, quality of audience subject to partial rebate and unlimited repeat.

The primary focus is to ensure a step-by-step fulfillment starting with your presentation title and bullet points. In addition, every client is required to submit a speaker (s) biography & image, 100 words blurb, logo and solution images. Your primary role is oversight, and ours is to build and promote the event and generate your audience.

Our vision is to ensure industry end users access educational business solutions anywhere anytime. Your campaign is either tailor based on your required market, that is to proactively aggregate outreach, internal and external data; or you may select from our specialist industries such as automotive, supply chain, food, IT, IoT and packaging among others. Simply book an appointment or a demo to place an inquiry and a specialist member of our team will reach out.

Wevents provides an end to end solution, including design, launch, listing and promotion of landing page, and does not sell any data and do not provide access to third party companies. The registered attendees are sent to your inbox as you are the event sponsor; you are introduced to registered attendees and your list of attendees is update and sent to you at regular intervals. The event sponsor is the only company accessing the event registration details.

Wevents works with each client exclusively and therefore each client is engaged based on its unique set of objectives. A campaign agreement is similar to any service agreement that you may approve when enlisting outsourced solutions. In essence, it is an agreement between both parties to ensure commitment and delivery of said guaranteed audience. 

how can we help you?

Wevents is a specialist in B2B industry audience creation.

Webi Events | We Vents | Wevents

Wevents offers a highly unique process of prospecting and B2B audience generation per client, per campaign. Our success is based on a combining traditional and current marketing techniques.

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